Talent@2030

September 27th–28th 2016

Last year's 4A's Talent@2030 brought together 250 Talent and HR leaders, along with top C-suite agency and client-side executives, who offered candid perspectives about the significant impact that technology, social media and data have had on people and culture. The event culminated with a dynamic Master Class on unconscious bias that left our attendees with new insights about what it really takes to build sustainable, inclusive people and culture practices.

Mark your calendars now and plan to attend this September's 4A's Talent@2030. This year is sure to be an even stronger talent community and knowledge building event for the industry! The agency-focused agenda will present best practices in talent retention that enable the future through innovative engagement and development strategies.  

Click HERE to register today!  

We look forward to seeing you this September!

Click HERE to see highlights, video and images from 2015. 

See 2015 highlights from Day 1 & Day 2

Follow the conversation #4AsTalent2030

 

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SHANA GETCHELL

Account Director
Havas Worldwide New York
 

Shana joined Havas almost 4 years ago as the Account Director on Bayer’s Claritin, Afrin, and Coricidin businesses. Following Bayer, she ran the WeddingWire business, where she developed the company’s first launch campaign, quickly learning about the best site for planning a wedding. Currently, Shana leads the TJX TRI Holiday account for the second year. Last year’s campaign, Bring Back the Holidays was named the most relevant holiday ad by Wall Street Journal. 

Shana kicked off her advertising career at Ammirati Puris Lintas on the Unilever laundry business. She spent two years working on Snuggle, All, and Wisk. She then spent five years at Grey Worldwide focusing on a range of products from ChapStick to Flonase, for which she helped develop a very successful film noir campaign—ground-breaking for the world of allergies. 

Cadbury’s HALLS, Swedish Fish, and Sour Patch Kids were Shana’s focus for four years as an Account Director at JWT. On HALLS she worked to expand consumer perceptions of a predominantly seasonal brand to align globally as a purposeful candy. On Swedish Fish she launched the fish as “A friend you can eat.” And after working her fair share on sweets, she dabbled in spirits, helping the global Smirnoff business launch its Nightlife Exchange Project.

Shana lives in Brooklyn with her boyfriend and two dogs. She spends most weekends in Vermont and loves to travel.