Director of Brand Citizenship
Jim is Director of Brand Citizenship, a practice of creating value for society and building businesses at the same time. He believes these aims are mutually beneficial and necessary for a modern business to thrive. Jim is passionate about building brand armies and fueling movements that go deeper with fans. His previous gig was at the helm of Surfrider Foundation, the largest group of coastal activists on the planet. Outside of work, he coaches special needs baseball and spends as much time as possible in the ocean.