Founder & Chief Strategy Officer
As the Chairman, Founder and Chief Strategy Officer, Avi Savar has helped brands navigate the world of social media and branded content since 2004 at Big Fuel. Today, the agency is the largest pure-play social media agency globally -- with over 100 employees and clients that include include Ally Bank, Bridgestone, Sally Hansen, AFLAC, T-Mobile, Metro PCS, Walmart, Carnival, Tourneau, among others.
In addition to being the author of Content to Commerce: Engaging Consumers Across Paid, Earned & Owned Channels, in 2012, Avi was named President of the Cannes Lions Branded Content Jury. He also sits on the board of the Social Media Advertising Consortium (SMAC); acts as an advisor to several non-profit's, including: UJA Federation and Grameen America; and is an investor/advisor to to several media and technology companies, including: Project Decor, Wendr, Promoboxx, Proclivity Media, Urban Interns, CMP.LY, HyphenLab, DietBet, Wellcaster, Seedfeed, among others.